com
CBS SportsLine.com.
viacom.com. The NBA Cares Caravan will
roll into the city of Houston with a lengthy schedule of events beginning on
Feb.com and
411web.

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com via our new broadband
channel, no matter where or when that game is being played," said Larry
Kramer, President, CBS Digital Media. CBS SportsLine. 18 (8:00 p.

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NCAA March Madness on Demand to be Offered Free of Charge on NCAASports.com Powered by CBS SportsLine .com

com, will
add to the total NCAA March Madness experience for hard core college
basketball fans everywhere. In November, CBS announced it will purchase CSTV for $325
million, effective January , 2006.
During NBA All-Star 2006, the NBA Cares Caravan will feature a full
schedule of events beginning on Feb. Additionally, the
NBA, NBPA and Turner Sports will team up with Habitat for Humanity and build
two homes for families in need.

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NBA Cares-themed video and imagery
featuring NBA players working in communities around the world will be thread
into the international superstar's performance .

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CBS announced in November its planned
acquisition of CSTV Networks, Inc."
"For the first time ever, fans everywhere will have an opportunity to see
their teams play live, at no charge, on NCAAsports.

Superstar Andrea Bocelli to Highlight NBA Cares With Special Performance of 'Because We Believe ' During NBA All-Star Saturday Night

-NBA Players at Work In the Community to Be Featured During Rare Performance-

NEW YORK, Worldwide superstar Andrea Bocelli will
highlight NBA Cares, the league's global community outreach initiative, before
a worldwide audience with his special performance of "Because We Believe,"
from his new CD, Amore, during NBA All-Star Saturday Night presented by AOL at
the Toyota Center in Houston on Feb.m. 13, 2006, including Reading Rallies,
fitness clinics , hospital visits, the unveiling of one of the first 100 Learn
+ Play Centers and a newly refurbished basketball court.

NBA Cares is the league's global community outreach initiative that builds
on the NBA's long tradition of addressing important social issues.com, a resource for local communities
throughout the US, announces the launch of MyCitySports, a free internet
portal web solution designed to facilitate and enhance the experience of
youth sports teams such as high school sports and junior sports leagues.com.

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com free
of charge further demonstrates the NCAA's and CBS's commitment to deliver
every game of the Division I Men's Basketball Championship to as many fans as
possible," said Tom Jernstedt, Executive Vice President, NCAA.sportsline.
Prior to Bocelli taking the stage, two 2006 NBA All-Star players will
introduce the world-renown singer.

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com, the official NCAA website , produced by CBS SportsLine.

Fans can log on to http://www. The collection boasts an
extraordinary lineup of international love songs and pop standards performed
in French, Italian, Spanish and English , with guest artists Christina
Aguilera, Stevie Wonder and Kenny G.

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"
"Being able to offer March Madness on Demand through NCAAsports.com and CBS SportsLine.

About CSTV
CSTV Networks Inc.

About CBS SportsLine.com is a member of the Viacom family and
part of CBS Digital Media.

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NCAA March Madness on Demand will feature the
out-of-market games being played concurrently .com and its network of nearly 250
official athletic sites; CSTV All Access, online and pay-per-view subscription
services providing live audio and video of more than 7,000 events annually; as
well as satellite television and radio, in-flight entertainment, wireless
networks and more. NCAAsports .

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In addition to promotion on the CBS Television Network, CBS SportsLine.com
and CBS SportsLine .

PRESS RELEASE MyCity Announces Launch of MyCitySports



"We are excited about the possibilities that MyCitySports brings to local
sports leagues," said Bob Friedenthal, CEO of 411Web.

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Connecting more fans to more college sports than
any other company, its many platforms for programming distribution include
CSTV: College Sports TV, televising regular-season and championship events for
35 men 's and women's college sports; CSTV. In addition to its
flagship service, the company publishes the official Web sites of the NFL, PGA
TOUR and NCAA Sports. For more information on NCAA
championships , including official brackets; live stats, live audio and video
broadcasts; scores and recaps; and feature stories on student-athletes around
the country, visit NCAAsports. ET, TNT).
The NBA All-Star Saturday Night events include the RadioShack Shooting
Stars, the PlayStation Skills Challenge , the Foot Locker Three-Point Shootout
and the Sprite Rising Stars Slam Dunk competition. "Not only does
MyCitySports make organizing your team easier; it provides a richer
experience for everyone involved.

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com will significantly add to the nation-wide audience of
the NCAA series. is the leading digital and cable programming network
dedicated to college sports. Further information is available at
http://www.com.

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com.com has allowed us to give
more access to the championship to more fans. CSTV was proud
to work with CBS Sports and the NCAA to offer NCAA March Madness on Demand
this past spring, and is even prouder now to be creating this even greater
online sports experience with CBS as our new owners.
CBS SportsLine.com has the rights to produce, host and manage the official
NCAA Championship website, NCAAsports.com and
for the latest sports news, scores and expert analysis, please visit
cbs.

MyCitySports is a robust web portal which will offer a variety of features. In addition, users are able to upload individual and team
photos.

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NCAAsports .com/mmod for information regarding NCAA
March Madness on Demand. For more information about CBS SportsLine .
Bocelli's latest album Amore produced by David Foster and Humberto Gatica,
and co-produced by Tony Renis, was released in the United States on Jan.

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CBS Sports, CBS SportsLine.com is the official
Web site of all 88 NCAA championships.

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CSTV. The CD has resulted in Bocelli's highest chart debut ever, garnering
the number three position on Billboard's Top 200 Album Chart, and the number
one position on the Classical Crossover Chart. NBA Cares will work with internationally-recognized
youth -serving programs that support education, youth and family development,
and health-related causes including: UNICEF; Reading Is Fundamental; Boys and
Girls Clubs of America; Charities



The portal allows users to give their team a home page online, creating a
virtual community which the users can utilize to communicate and stay in
touch off the field. The Los
Angeles-based agency also owns and manages thousands of web sites of its
own, the two main being portal sites:
MyCity .

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"This wide distribution of CBS
Sports' game coverage, promoted by CSTV and available via NCAAsports . "Fans now have a portal to
out-of-market games through their favorite collegiate website. 31,
2006 . One of those homes will go to a family in
Houston and the other will be delivered to the Gulf Coast Region.

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Beginning March 16, 2006, fans will be able to watch live CBS Sports
broadcasts of the NCAA Tournament from outside their viewing area via
NCAAsports.com, CBS will offer a portal to NCAA March Madness on Demand
through CSTV. "The evolution
of broadband technology and growth of NCAAsports .com, as well as the Internet rights to
the NCAA Division I Men's Basketball Championship and many other NCAA
championships.

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Over the
next five years, the league, players and teams will raise and contribute $100
million for charity, donate more than one million hours of hands-on volunteer
service to communities around the world, and build more than 100 places where
kids can learn and play.

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com
and CSTV (College Sports Television) have teamed up with the NCAA to provide
the exclusive live video streaming rights for out-of-market game coverage of
the 2006 NCAA Division I Men's Basketball Championship.com. More information about Viacom and its businesses is
available at http://www.
MyCity.

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For the first time, NCAA March Madness on Demand will be offered free of
charge.

NBA All-Star 2006 brings together the top NBA players and performers for a
week of competition , community service and world-class entertainment.

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com and CSTV Team up with the NCAA to Provide
Exclusive Live Out-of-Market Video Streaming of 2006 NCAA(R) Division I Men's
Basketball Championship

NEW YORK, CBS Sports, CBS SportsLine.com
and NCAAsports.

Initially , MyCitySports is offered for baseball little leagues, portals for
other sports such as soccer, football , and basketball are in development."

About 411Web

411Web is a leading online ad agency that provides Internet advertising
programs and integrated campaigns that include portal advertising , email
solutions and lead acquisitions for its blue chip clients.

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com. Each year, more than 49,000 student-athletes compete in NCAA
Championships in Division I, II and III sports.


The NBA
All Star Saturday Night festivities are among the many events that reach a
global audience in 215 countries during the celebration that will take place
in Houston. Users can input game and practice schedules, as well
as box score information from the game to obtain dynamically generated
statistics.

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The game of primary regional interest will be shown exclusively on the
local CBS affiliate.com, including all of CSTV's online properties, consisting of
more than 250 official college athletic websites, which are maintained and
managed for the institutions by CSTV. And by tapping into the huge promotional reach of CSTV, we
have a direct pipeline to the games' most ardent supporters -- there won't be
a basketball fan out there who doesn't know about the NCAA games on CBS,
NCAAsports."
"Deals like this are why it's so great for CSTV to be a part of the CBS
family," said Brian Bedol, CEO, CSTV Networks."
NCAA March Madness on Demand will offer live and on demand streaming video
of up to the first 56 NCAA Tournament games on an out-of-market basis , through
the regional semi-finals, and also will feature streaming video of interviews
and pre - and post-game press conferences, in addition to video highlights.com is at the leading edge of media companies providing
Internet sports content, Fantasy sports and e-commerce. 13 and culminating with the 55th NBA All-Star Game, which features the
top players from the Eastern and Western conferences going head-to-head.

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NCAA March Madness on Demand will be supported by advertising sales.
"This is the perfect example of maximizing both the Network's NCAA bundled
rights and the full range of assets of the new CBS Corporation," said Sean
McManus, President, CBS Sports and News. "We're very pleased to offer this event
programming for free on the web, where the millions of users on NCAAsports.
Webcasts of games broadcast by CBS Sports in fans' local markets will be
subject to blackouts.

About the NCAA
The NCAA is a membership-led nonprofit association of colleges and
universities committed to supporting academic and athletic opportunities for
more than 360 ,000 student-athletes at more than 1,000 member colleges and
universities.

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