, the leading
provider of next generation video on demand products, today announced an
agreement with Eagle Rock Entertainment , the leading independent source for
high quality audio and audio/visual music programming, to bring selected video
from Eagle Rock's extensive catalog of live concert performances by major
artists to the Gotuit Music On Demand(tm) service.
"We view VOD as an important new vehicle for distributing our audio/visual
content. cable operators, is among the most popular on demand
offerings on those systems.

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America, Eagle Rock
Entertainment.
Gotuit holds a broad portfolio of patents in the time-shifted video space,
including several landmark awards concerning video metadata. Customers can identify callers
with clips of the latest music videos by Crime Mob, Big + Rich, T. Sprint also provides voice
ringers from celebrities and professional athletes.00 and video screensavers $2.

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Additional content --
such as artist interviews, discography, tour information and "making of"
footage - - is available as well, so viewers can build a deeper connection with
their favorite artists. Viewers can browse and select specific music video
programming from either an Eagle Rock-branded music block , or from the
multiple genre blocks and artist showcases within Gotuit Music On Demand. Gotuit offers the largest video on demand library
of music videos and related content that exists today, including music video
programming from leading content providers such as the Universal Music Group,
Kung Fu Records, IRIS Distribution, and now Eagle Rock Entertainment.

Media Contacts:
Terry May
HighTech Public Relations, Inc. Customers Can Purchase and Assign Video Ringers From Warner Music Group and
SONY BMG MUSIC ENTERTAINMENT to Enjoy Every Time They Get a Call

OVERLAND PARK, Kan.

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, Gotuit Media Corp. Customers can personalize phone screens with videos that
play each time they open their phone and also can assign videos to individual
callers in their phonebooks.
Sprint PCS Vision customers can purchase and download ringers and screen
savers directly from their Sprint PCS Vision Phones or at
http://www.

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Performance Video from Alicia Keys , Snoop Dogg, Beach Boys and More Now
Available on Gotuit Music On Demand

ANDOVER, Mass. Eagle Rock Entertainment, Eagle Vision and
Eagle Eye Media are wholly owned divisions of Eagle Rock Group, LTD., and NEW ORLEANS, Sprint (NYSE: FON) today announced the addition of music
video ringers to an impressive line up of downloadable ringers available to
Sprint PCS Vision customers.

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carrier to offer music
fans video ringers; it's the latest way for wireless customers to enjoy their
favorite artists' work anytime, anywhere.
(Logo: http://www.
Video ringers cost $3.

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By teaming up with Gotuit Music On Demand, we offer music fans
another way to check out Eagle's diverse catalog of live video from their
favorite artists," said Rob Gill, VP of Operations for N.

About Eagle Rock Entertainment
Eagle Rock Entertainment develops, acquires and produces music programming
for a wide range of notable and high profile artists, which the company
distributes on a worldwide basis.com. Additional information can be found on
Gotuit Media's web site at http://www. From there, customers can
browse the titles available from Sprint.

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and more
from Warner Music Group, and coming later this week are additional video
ringers from SONY BMG artists like Frankie J, Maroon 5 and more.sprint.com/mr .

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for Gotuit Media
terrymay@hightechpr .newscom.
Sprint also announced today the addition of video screen savers on select
multimedia handsets. To access video ringers on the phone, select Menu/
Downloads/ Ringers/ Get New then Video Ringers.


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"Eagle Rock Entertainment has one of the largest collections of live
concert footage from major artists, and we're extremely pleased to bring this
exciting music programming to VOD through our Gotuit Music On Demand service,"
said Gotuit Media Corp. President Mark Pascarella . Gotuit works with both operators and content
owners to provide viewers with direct access to the very best moments in
television.com
212-354-1040 x114


S.

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Selections from Eagle Rock Entertainment's catalog of live concerts are
available now on Gotuit Music On Demand and include performances from major
artists such as Alicia Keys, Snoop Dogg, Beach Boys, Doors, George Thorogood,
Blind Boys of Alabama, Etta James + The Roots Band, Chris de Burgh, George
Clinton , and Madness, among others.com.S.

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The Gotuit Music On Demand platform also provides a variety
of innovative and exciting advertising, sponsorship and commerce opportunities
not otherwise available through traditional VOD.
"The popularity of ringers rocks -- customers are downloading music from
chart-topping artists and their all-time favorites," said Jeff Hallock, vice
president - Product Marketing and Strategy, Sprint.
Today, Sprint offers thousands of Music Tones including today's hits,
yesterday's favorites, BlingTones (beats from famous hip-hop producers),
college fight songs and TV/movie theme songs.com .

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About Gotuit Media Corp. "Video ringers are a
great new way customers can personalize their phone, so they can hear and see
their favorite music when getting calls.sprintpcs.
Sprint PCS Vision includes services that allow customers to take and
receive pictures from select Sprint PCS Phones; browse the Internet at speeds
faster than most dial-up connections; check personal and corporate email;
watch clips and stream audio for news and music through multimedia channels
and applications such as the new Warner Mobile Music Streaming Jukebox; and
download Music Tones, voice ringers, and full-color, graphically-rich games
and screen savers, all on the enhanced Sprint Nationwide PCS Network.

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"
Sprint was the first U.

About Sprint
Sprint offers an extensive range of innovative communication products and
solutions , including global IP, wireless, local and multiproduct bundles.

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From there, customers
can browse the titles available from Sprint.

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About Gotuit Music On Demand
The Gotuit Music On Demand service, which is currently deployed in several
markets with major U.S. Gotuit
gives subscribers instant access to the hottest music videos -- empowering
viewers to be their own 'VJ' by creating a personalized music video viewing
experience. Sprint is the first U.

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Founded in 2000,
Gotuit Media is privately held and funded by Highland Capital Partners, Atlas
Venture, Motorola and other investors.net
904-387-3899

Cathy Halgas Nevins
Eagle Rock Entertainment
cnevins@eaglerockent.50 to download; content
can be purchased using download credits available with Sprint PCS Vision.

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Viewers can select from a variety of pre-programmed genres and
label-based music video blocks, artist spotlights, reviews, discographies, and
concert footage. Its flagship offering, Gotuit On Demand(tm), is a
patented indexing technology that combines segment metadata with on demand
video content, allowing consumers to quickly access the parts of a show in
which they are most interested.

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Powered by Gotuit On Demand(tm), a patented navigation platform that
combines segment metadata with on demand video content, Gotuit Music On Demand
allows digital cable subscribers to personalize their viewing experience by
selecting just the music videos they choose to watch. A
Fortune 100 company with more than $27 billion in annual revenues in 2004,
Sprint is widely recognized for developing, engineering and deploying state-
of-the-art network technologies , including the United States' first nationwide
all-digital, fiber-optic network; an award-winning Tier 1 Internet backbone;
and one of the largest 100-percent digital, nationwide wireless networks in
the United States.

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A First in the United States: Music Videos Now Rock Sprint PCS Vision(SM) Calls

To access video screen savers on the
phone, select Menu/ Downloads/ Screen Savers/ Get New.

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Gotuit Adds Live Concert Video With Eagle Rock Entertainment Deal

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The
company's corporate headquarters are in London, with offices in New York,
Paris and Hamburg. Additional information can be found at
http://www.
Gotuit Media is dedicated to enabling the intelligent navigation of on
demand video content. The company has established partnerships with leading content
providers in the areas of Music, News and Sports.com/cgi-bin/prnh/20001013/SPRINTLOGO )
Video ringers are available on the Sprint PCS Vision Multimedia Phone
MM-5600 by Sanyo and future multimedia phones.I. For more information, visit http://www.

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"VOD is a powerful new distribution channel for music video programming ,
allowing consumers to control what they watch, and when they watch it.gotuit.

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carrier to offer ringers created from actual
song clips with the introduction of Music Tones in 2003, and now, Sprint is
the first to bring video ringers from a variety of artists across multiple
genres. Sprint is planning to offer movie, comedy and sports clips as it
continues to add to available content.

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Gotuit's music video on
demand (VOD) service allows operators to offer their digital subscribers
instant access to the most extensive collection of on demand music videos and
related programming. The
Gotuit service adds even greater value by enabling consumers to control how
they watch content," Pascarella added.eaglerockent. In a separate
announcement, Sprint announced today a number of artists whose master ringers
have gone platinum and gold on the enhanced Sprint Nationwide PCS Network.

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