(Logo: http://www.byteandswitch .heavyreading.

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com), the leading online enterprise wireless publication,
today integrated the content , bloggers, and readership of CMP Media's recently
acquired Mobility Loop (http://www.

About Unstrung
Originally launched as part of Light Reading in February 2002, Unstrung
(http: //www.

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For media inquiries, contact Christi Cassidy at 505-986-1142 or
christi@kissenaparkpress .
Unstrung's team of three full-time editors is led by Terry Sweeney, Editor
in Chief.

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The timing
was perfect when Jeff called me, since I was at that point weighing two other
offers with established New York publishers. The press, a full-fledged trade book imprint, publishes adult
trade hardcover fiction and nonfiction, poetry, young adult and children's
literary fiction and collaborative educational media for children and adults. Based on previous averages, the Unstrung site now
attracts 390,000 monthly page views and 102,000 unique monthly visitors.

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Kissena Park Press Announces First Book Selected for Publication

Marathon by W. The publication date has been set for
October 2005.com

com)
has earned the confidence of more professionals and enthusiasts in these
fields than any other media company.

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"Marathon is exactly the kind of book we were dreaming of publishing,"
says Jeff Gomez, publisher of Kissena Park Press.

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mobilityloop.
Together, they have more than 50 years' experience in technology journalism.
"The combination of Unstrung and Mobility Loop cements our position as the
enterprise wireless publication with the most highly qualified readership in
the industry," said Editor in Chief Sweeney.com) addresses the need for clear, concise information
and analysis about the exploding field of enterprise wireless networking.com, a storage networking site;
http://www. Light Reading is also affiliated
with http://www.
Light Reading was acquired by United Business Media in August 2005, and
operates as a unit of CMP Media LLC. As a result, CMP is the premier provider
of access, insight, and actionable programs designed to connect sellers and
buyers in each of these industries in ways that yield superior return on
investment .

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I chose Kissena Park Press
because I felt a true rapport with them and I trusted their vision of the book
in the marketplace.unstrung.

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We're
going to put tremendous care into its publication , and we expect it to be a
breakout book.

Unstrung Loops in CMP Media's Mobility Loop

* Unstrung TV: A broadcast-quality broadband video service offering
enterprise users entertaining and educational programming on critical
business and technology issues.com, the
leading global content site for the telecom industry;
http://www.

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National distribution is being handled by CDS, based in New York with
warehouses in Jackson, Tennessee.unstrung.

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"Its scope and passion , as
well as the fact that it's based on a true story, make it even more
compelling. "Combined , these two dynamic
publications represent a key step in taking the highly successful business-to -
business publishing model established by Light Reading's publications to the
next level within CMP Media.

sirena literary

There, Marianna learns that Ion's
past, her future and a timeless love all lead to a revelation that will
transform the way they perceive the world.
Its mission is to create a fertile environment for new, original properties
while honoring the industry's grand traditions.cmp.

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A $40,000 marketing and publicity budget has been set for the
book.com/cgi-bin/prnh/20050126/NYW009LOGO )
In Marathon , Marianna, a disaffected female power broker, finds herself
driven to embark upon an epic journey to Greece by Ion Theodore, a mysterious
former marathon runner, scholar and slave.KissenaParkPress .

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* Unstrung Enterprise Insider: This bimonthly research service, also
affiliated with Heavy Reading, focuses specifically on how enterprises
deploy and manage mobility-enabling products and services.com, dedicated to wireless networking; and coming May
2006, Dark Reading, a data security site.

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"
Kissena Park Press received over 100 manuscripts, several hundred written
queries, and calls from media and literary agents after the January search
announcement was released .
Augmented with editorial content and columns from Mobility Loop, Unstrung
focuses on key issues of enterprise wireless networking and mobility for IT
professionals -- living up to its tagline , "Mobilizing the Enterprise.

About Light Reading
Reaching a core audience of more than 917,000 enterprise IT managers and
executives, Light Reading Inc. publishes http://www.

Contact:
Amy Averbook
Director of Marketing
Light Reading Inc.

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, today announced the selection of the
house's first title for publication. I am honored that my book is the first choice for this
distinguished new publishing house. "We narrowed it down to about 25 books and queries
for serious consideration," Gomez says, "but the decision was in many ways an
easy one because Marathon fulfills our goal of publishing literary titles that
have strong, marketable plots and memorable characters. NEW YORK, Light Reading's Unstrung
(http://www."
The Unstrung brand extends to a range of additional publications,
services, and events, including:

* Customized Webinars: These hour-long online events will explicate
specific technology solutions to a qualified audience of IT
professionals.

About CMP Media
Through its market-leading portfolio of trusted information brands in the
technology, healthcare, and lifestyles industries, CMP (http: //www.

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" In
contrast to other wireless-industry publications, Unstrung delivers
independent and original content and breaking news on a daily basis, along
with regularly updated gear reviews, case studies, interviews, polls, and
directories.unstrung.com), a global provider of news distribution
and specialist information services with a market capitalization of more than
$3 billion.

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com or visiting
http://www.

* Unstrung Insider: The subscription research service, affiliated with
Heavy Reading (http://www.
Phone: 212-925-0020
Fax: 917-591-6672

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William Winokur to be Published Fall 2005

NEW YORK, Kissena Park Press, an imprint of
Starlight Runner Entertainment, Inc. This is a gorgeous novel from a talented, unknown writer.
Unstrung is pleased to welcome three new contributors as part of the
integration:

* Craig Mathias, a principal with Farpoint Group
* Peter Rysavy, president of Rysavy Research
* Tim Scannell, founder of Shoreline Research

These respected wireless industry veterans will be adding their views of
enterprise wireless developments as regular bloggers on Unstrung, as well as
taking an active part in discussions on the site's message boards. Richard Martin works as Senior Editor; Dan Jones is Site Editor.

Unstrung continues to be the destination for the latest news and analysis
on everything from wireless LANs to mobile applications, broadband wireless
networks, RFID, and beyond. CMP is a subsidiary of United Business Media
(http://www.

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Kissena Park Press can be reached by calling 212-337-0900, e-mailing Mark
Pensavalle at mark@starlightrunner .com), continues to cover key
wireless networking issues in depth every month.

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com.

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newscom."
Author Bill Winokur said from his home in Southern California, "I was
thrilled to learn that Marathon had been chosen for publication.unitedbusinessmedia.

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A work of fiction, Marathon by W.com) . The
new Unstrung's mission is to meet and exceed IT users' growing need for
information about enterprise wireless networking and mobile data initiatives.lightreading.

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William
Winokur was selected from over 100 manuscript submissions received since the
press launched in late January 2005."
Kissena Park Press's 2006 title list is scheduled to be released later
this spring.heavyreading . The
site also features an opt-in newsletter incorporating more than 47,000
subscribers.com, a market research site offering quantitative
analysis of telecom technology to carriers, service providers , and vendors.

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