com).

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It was
announced today by Angela Burt-Murray, editor-in-chief of the preeminent
magazine for more than seven million African Americans. Individuals can sign-up by logging on to http://www.
"We are thrilled that Pearl Cleage's newest book is the first selection of
The ESSENCE Book Club Recommended Read program," said Bass.

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"Education increases achievement and impacts social
change . The
Essence Best-Sellers List, which appears each month in the magazine and
on-line, is the foremost measure of book sales within the African American
community.

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"What women really need is something that speaks to
them about money: making it, keeping it, spending it, saving it, investing
it, having fun with it -- using it to gain independence and take control of
their lives. Complicating matters, women often don't realize the price they pay
for being stay-at-home moms and so fail to take steps to compensate for the
effect of lost promotions, 401(k) savings, and Social Security vesting
during their years out of the workforce. A
thoughtful, affordable gift for Mother's Day, for graduation, for women
starting out in their careers or approaching retirement, as well as for
those coping with the challenges of divorce or widowhood, the book's tips
and topics include:


-- Why Dimes Are a Girl's Best Friend
-- Smart Money Moves for Single Women
-- The Financial Rules for Living Together
-- What to Do Before You Say 'I Do'
-- Kids 'R' Costly: How to Afford Them
-- Six Questions to Ask Before Spending a Dime
-- 10 Rules for a Wrinkle-Free Retirement


Previously an editor for TV Guide and Reader's Digest, Gail Harlow is the
founding editor of the popular digital women's finance magazine Making
Bread: The Magazine for Women Who Need Dough (www.essence.

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Terry McMillan, Gloria Naylor and Edward P. He is also the author of Like A Mighty Stream , The
March on Washington, August 28, 1963 (Running Press, 2002).

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To request a review copy or schedule an author interview, contact Lisa
Sweet (lisa@lisasweetpr. This important campaign is an opportunity to affect large-scale
progress. Book Club members will
receive a monthly e-mail containing details of the most recent book selection,
links to exclusive author forums, interactive internet chats, chapter
previews, upcoming book news and prizes.95). "The Book Club
provides a key place for the African American community to share its thoughts
about the books that inspire them the most.

contests official

ESSENCE is the authority on African American literature.
Patrik Henry Bass, books editor for ESSENCE magazine, has been an integral
part of this evolution and thus has become the voice of African American
literature. For more information about
The ESSENCE Book Club Recommended Read program, see the upcoming March 2006
issue of ESSENCE magazine or visit http://www.,
it is the leading source of cutting-edge information relating to every area of
African American women's lives.

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caggiula@perseusbooks.com.

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Elizabeth Lewin is a financial planner and contributing editor to the
magazine, as well as the author of several other personal-finance books.

ESSENCE Announces ESSENCE Book Club Recommended Read Program and Launches National Reading Campaign

Since its
inception , ESSENCE has been the leading portal of introduction for emerging
African American literary talent , celebrating established authors and
reflecting publishing trends within the African American community .

ABOUT ESSENCE:
With more than seven million readers, ESSENCE is the preeminent lifestyle
magazine for African American women.

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com); Sam Caggiula at 215-567-5080, x 271
(sam. Published by Essence Communications Inc.

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Think of "Making Bread: The Ultimate
Financial Guide for Women Who Need Dough" as the ultimate chick lit. He has
also written and edited for a number of publications including The New York
Times, O: The Oprah Magazine, Publisher's Weekly, The Washington Post, Time
Out New York, Brooklyn Bridge, Entertainment Weekly and BET Weekend, where he
was a founding editor ."
Details about other components of the yearlong campaign, including a
parent's challenge to read to their children and ways to support public
libraries, will be announced in the coming weeks . For more than 35 years, ESSENCE has celebrated
personal achievement, chronicled social movement , documented struggles,
showcased beauty, defined and set trends.

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"Forget 'Bridget Jones' Diary' and all those other chick-lit novels, whose
heroines fret and mope till they snag a man," say co-authors Gail Harlow
and Elizabeth Lewin.com); or Gail Harlow at 215-670-2471
(gail@makingbreadmagazine . The far-reaching
campaign is designed to inspire adults, teens and children to read more,
underscore the importance of parents reading to their children, and to
stimulate public support for libraries that are sorely lacking resources in
urban areas.
"Reading strengthens education," said Angela Burt-Murray, editor-in-chief
of ESSENCE magazine, the preeminent lifestyle magazine for more than seven
million African-Americans. Throughout the year,
ESSENCE will select a recently released , classic fiction or non-fiction title
by an African-American author to be highlighted. ESSENCE editors will also provide
online discussion questions and reader guidelines about the featured book.
The first selection is New York Times best-selling author Pearl Cleage's
newest book, Baby Brother 's Blues (One World/Ballantine Books, $24.com.

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PRESS RELEASE New Women's Finance Book Is the 'Ultimate Chick Lit'

Jones are among the
dozens of authors who launched their writing careers in the pages of the
magazine.

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That ripple effect can bring the
long-term earnings gap to 38 cents for every dollar men earn, according to
a study conducted for the Institute for Women's Policy Research.





Book Excerpt


Mixing expert advice with real women's success stories, and "written in the
casual, witty style of chick lit," according to Publishers Weekly, "Making
Bread" suggests smart financial moves for women in every age group."
The main element of the campaign is The ESSENCE Book Club Recommended Read
program , one of the largest book clubs of its kind. In
addition, each selected title will feature The ESSENCE Book Club Recommended
Read logo on the book's cover, which will be sold in bookstores throughout the
country. Bass and photographer and artist Karen Pugh coauthored
In Our Own Image: Treasured African-American Traditions, Journeys and Icons
(Running Press, 2001).

arts site

"

Pointing out that the wage gap still exists, that women live longer than
men and tend to work in jobs that don't offer retirement benefits, the
authors contend that women's financial priorities are very different from
men's.makingbreadmagazine.

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He is an award-winning writer and editor, with an extensive
background in publishing covering books, lifestyle and popular culture.essence.

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NEW YORK, ESSENCE magazine will launch The ESSENCE
Book Club Recommended Read program and a national reading campaign. Cleage
is also the lead author profile in ESSENCE's upcoming March 2006 issue, which
goes on sale February 7. Also, the recently announced ESSENCE Short Fiction Contest received
more than 2,000 entries from regions as far as Africa and Japan.

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