Artist Moshe Elimelech Creates New Genre With Interactive Construction Cubes

LOS ANGELES, When artist Moshe Elimelech began
working on his Cubic Construction Series he didn't expect to invent a new art
form, but that's exactly what he did. at an exhibition entitled "Touch Me" which runs through
May 31, 2005. To satisfy these
highly defined needs, Art4Love will now offer custom commissioned artistic
assignments that leverage our existing web technology to match project
requirements with recognized artists from around the globe. (ALVI) is an emerging growth art company that secures the
distribution, leasing and sales rights of visual art. Currently , the Company
has access to the works of 1,200 artists, representing the rights of over
15,000 pieces of original artwork by both established and emerging artists,
and over 80,000 high quality digital images through its partnership
agreements. Believing that artwork is an
essential element in the office and home environments, Art4Love's vision is to
be a leader in the corporate art market , which currently allocates $10 billion
annually in support of the arts (American Canvas: The Evolving Cultural
Landscape, Jane Alexander, NEA publication).

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The viewer can rearrange the cubes in a variety
of ways to create a new piece of art with each move.
Several of Elimelech's Cubic Construction pieces began being featured
earlier this month at the prestigious Gallery C (http://www.

Swaps happen when a group of polyclay artists get together in order to trade their work for that of others.

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art4love.com.

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'Touchable Changeable' Art Series Encourages Viewer Participation

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newscom. His designs have been featured as greeting cards by
the Museum of Modern Art of New York and he has designed watches for the
museum stores of the Museum of Contemporary Art of Los Angeles and the Los
Angeles County Museum of Art.

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Some projects may require a
special piece with a unique theme, idea, or concept that they would like to
see depicted in a certain medium, size, color, or genre."
Art4Love then works with the client to select the artists, handle fee
negotiations, secure artwork rights and clearances, and assist in securing
artist's supplies, models, props and stylists .

One person volunteers to be swapmeister to co-ordinate the procedure.

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We have selected about 100 world -class artists from around
the globe to participate in the Creative Assignments Service. For further information on
Art4love Inc.

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(Photo: http://www.com) in
Hermosa Beach, Calif. What is new is our use of the web and other online technologies to
fulfill custom commissions projects in a timely fashion while maintaining a
reasonable budget. These artists
have met strict eligibility criteria including: specific skill sets, overall
experience, style, location and, of course, general willingness to develop
custom commissioned works.

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com/cgi-bin/prnh/20050427/LAWFNS1 )
Elimelech 's art not only emphasizes viewer interaction, it depends upon
it.
"This work is truly unique in that the work unveils itself over time in a
way that permits real freedom," says Elimelech. The web site, at http://www. Art4Love's new service drives down the cost of custom
commissioned art by taking advantage of its leading edge web technology to
match clients' requirements with appropriate art talent.

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"The Cubic Construction Series has been described in terms of jazz music,
with the works functioning like a musical score but one in which the performer
can improvise and take the art in any number of directions," says Elimelech. One of Elimelech's watercolor paintings was
published as a poster by the Los Angeles Olympic Committee for the 1984 Summer
Olympics.

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art4love. In addition , the company offers a complete range of consulting services
including framing, installation, disposition , digital image licensing, limited
edition prints, portraits and commissioned work.com .

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Public Relations Contact:
Len Gutman
The Barish Agency
(480) 239-9915
len@opendooraz.

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Art4Love continues to serve artists, architects, designers, and corporate
art buyers through its innovative and leading edge web site at
http://www.

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"Custom commissioned one-of-a-kind artwork has been prized almost since
the beginning of time," said Chad Love Lieberman, CEO of Art4Love, Inc.

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Elimelech, who was raised in Israel and
now works out of his studio in Los Angeles, soon realized that by creating art
that encouraged people to manipulate a series of colorful cubes he effectively
handed over control of his art to the viewer.com, also hosts a short movie that
shows the innovative artwork in action. "In
working with our corporate clients , we have come to understand that at times
they may have special artistic requirements.com, under "Custom Artists Services and Assignments.art4love.

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Our web site is a complete desktop working
environment that enables one to search and preview original artwork directly
from their desktops. visit the website at http://www.

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These swaps are posted here to get an idea of the kinds of swaps that have been held and to show a wide range of participant's work.

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To get a feel
for the art's unique possibilities , Elimelech has created a web site where
visitors can not only see the pieces, but can actually see how the art
changes.

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Elimelech's art has been featured at galleries throughout the world for
more than three decades.MosheArt. The pieces on the site are available
to buy, or Elimelech can be commissioned to create new pieces for purchase.

Art4Love Inc. Service Delivers Affordable Custom Commissioned Art Solutions

Each artist makes as many pieces as there are people in the swap.

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ABOUT ART4LOVE:
Art4Love Inc.

The artwork is packaged and sent to the swapmeister with proper return postage.

This is a good way to obtain a number of items for a collection or to make up a necklace with related beads from many artists.

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His cubic constructions consist of a matrix of moveable cubes housed in a
shadow box, each cube capable of displaying any one of its six sides
independently of one another. (OTC: ALVI),
today announced the launch of a new, full-service online creative assignment
service that taps into a select group of world-class artists to create custom
commissioned art pieces. The new service
complements Art4Love expansive collections of pre-produced art and photography
and further contributes to the Company's goal to be an end-to-end art
consulting and art placement resource for corporate art clients.

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Offering a comprehensive range of leasing and sales options and an
extensive selection of artwork, the Company provides a "one-stop/full-service
environment" to assist its corporate clients with all facets of their art
needs.

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'Launch of innovative Commissioned Art Service uses web technology to deliver
affordable, high quality custom created artwork to Corporate Art Clientele'

NEW YORK, Art4Love Inc."
Customers can request artists and view artist 's portfolios through
http://www.

First a theme is decided on, type of object, and/or color scheme .

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However, it is with the hands-on Cubic Construction Series that Elimelech
is perhaps destined to make his biggest mark on the art world."
Love-Lieberman further adds, "Commissioned art is nothing new, however it
has traditionally been available only to those with substantial time and large
budgets.