Michaels Stores, Inc. web site
(http://www.

Holly Hobbie + Friends is a modernized
version of the classic and iconic Holly Hobbie property, created nearly 40
years ago by American Greetings, which will debut in March with series of home
videos introducing today's girls to Holly.
"Rose Art's line of Holly Holly + Friends products are inspired with
creativity," said Tamra Seldin, Senior Vice President, Consumer Products,
American Greetings Properties.

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Everyone Makes a Friend at Michaels Stores Free Family Event

michaels. These easy, economical projects are sure to enhance any living
space. American Greetings
is also the creator and owner of many celebrated character properties,
including Strawberry Shortcake and Care Bears., Nickelodeon , Paramount
Pictures, Comedy Central, MTVN International, and Spike TV as well as several
off-channel businesses. The company includes television programming and production
in the United States and around the world, plus consumer products, online,
recreation, books, magazines and feature films.

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It also publishes hardcover consumer books and instruction
books that are sold direct to consumers and through wholesale and trade
channels.HGTV. HGTV owns 33 percent of HGTV Canada and
provides much of the Canadian network's daily programming., with offices in New York, Los Angeles,
Chicago, Detroit, Atlanta and Nashville, HGTV is wholly owned by The E.com. television
network is seen in more than 89 million households and has been the
number-one-rated basic cable network for ten consecutive years.

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This press release is also available on the Michaels Stores, Inc.
As an added bonus, special sections in the book provide step-by-step
instructions for projects like a decorative ceiling grid , beaded throw
pillows, creative wall treatments, crown molding with hidden accent lighting,
and much more. SFG is located in a 140,000-
square-foot fulfillment facility in Big Sandy, Texas, 100 miles east of
Dallas.

Trademarks indicated by (R) and TM are owned by Mega Bloks or
Rose Art or are used under license.

This category is for sites displaying crafters work and about crafting sites.

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"By partnering with Rose
Art, we're giving girls the opportunity to create everlasting memories through
craft projects, much in the same way Holly does with her friends in the
video," she said, noting that the first Holly Hobbie + Friends video will
debut on March 7, featuring LeAnn Rimes singing the theme song, "Twinkle in
Her Eye. For
more information on the Corporation, visit
http://corporate. Nickelodeon
and all related titles, characters and logos are trademarks of Viacom
International Inc.

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michaels. 19 - Rose Art Industries, Inc.com.

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Crayola is sponsoring the event. The 4-hour event will be
held on Saturday, March 5 beginning at 1p.
CHA , of which Michaels Stores, Inc., and owned entirely by the
Muselman family.

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(NYSE: MIK), in partnership with Crayola, will give kids of all ages the
opportunity to bring imaginary friends to life during a free event during
March. The event is intended to introduce children and parents to the fun and
quality time families can share as they craft together.m., Shari Hiller and Matt Fox, popular
hosts of HGTV's Room by Room, reveal the secrets to transforming 10 rooms from
simple and functional to simply fabulous in Real Decorating for Real People, a
new book from DRG Publishing. It offers clients a state-of-the-art unified database that
facilitates the marketing and fulfillment of magazines, continuities and
products, all under one roof.

About The Mega Bloks Group:

The Mega Bloks Group of companies, under the MEGA BLOKS and ROSE ART
brands, produces high quality construction and magnetic toy sets, arts and
crafts activities, stationery, school supplies, and writing instruments.

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The Rose Art line, which
launches Fall 2006, will include knitting sets, beading kits, activity desks
and fun dough play sets."
"Holly Hobbie + Friends celebrates the pleasures of childhood, including
activities like sewing and scrap booking," said Sherice Torres, Vice
President , Nickelodeon + Viacom Consumer Products. The Mega
Bloks Group is a global leader headquartered in Montreal, with a presence in
14 countries and sales in over one hundred.

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They often dream up imaginary friends to play with! Michaels Stores, Inc. Promoting
National Craft Month and crafting in general, the come-and-go, family oriented
activity will take place on Saturday, March 19 from 10:00am until 3:00pm local
time. BERNE, Ind.
In this beautiful 192-page book, TV 's dynamic decorating duo demonstrates
how to accessorize rooms to reflect their occupants' distinctive
personalities.
Hosts of HGTV's Room by Room since 1994, Matt and Shari offer inspiration
pieces , focal points and creative concepts for wall coverings, window
treatments and flooring ideas that will inspire every reader's confidence to
tackle any home redecorating project. Now in its third generation as a privately owned company,
DRG has two major business divisions; one in magazine and book publishing and
consumer catalogs (DRG Publishing), and the other in subscription and product
fulfillment (Strategic Fulfillment Group).
DRG Publishing encompasses leading brands, including Annie's Attic,
American School of Needlework, House of White Birches, Clotilde and The
Needlecraft Shop.

Rose Art joins Holly Hobbie + Friends with a line of crafts products for young girls

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craftplace . Nickelodeon's U.

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The month kicks off with a free Scrapbook Discovery Day, an interactive event
designed to introduce Scrapbooking to customers."
The Holly Hobbie brand was originally launched in 1967 by American
Greetings, and quickly became one of the best-selling properties, outselling
Raggedy Ann dolls in 1975 and becoming the No.

About Nickelodeon + Viacom Consumer Products:

Nickelodeon + Viacom Consumer Products manages the third largest
licensing business in the world with $4.

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- Stores Nationwide Promote March National Craft Month -

IRVING , Texas, Kids love to use their imagination. The Company
owns and operates 846 Michaels stores in 48 states and Canada, 165 Aaron
Brothers stores, located primarily on the West Coast, eight Recollections
specialty scrapbook stores and three Star Wholesale operations in the U. DRG publishes 15 magazines in the quilting, crochet,
beading, plastic canvas, knitting, nostalgia, woodworking, paper craft and
cooking fields.

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Young and old alike will mold Crayola Model Magic into a character from
the imagination and then add plastic pieces to create a unique "buddy" to take
home.
National Craft Month is sponsored by CHA (Craft + Hobby Association) and
will continue throughout March at all Michaels stores. "Given Holly's love of crafts, this is the
ideal match of product infused with natural attributes of the property.
Nickelodeon, now in its 26th year, is the number-one entertainment brand
for kids.

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com .com ) is the world's largest
retailer of arts, crafts, framing, floral, decorative wall decor and seasonal
merchandise for the hobbyist and do-it-yourself home decorator. Its Web site, http://www.
Headquartered in Knoxville, Tenn.megabloks.

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TV's Popular Decorating Pioneers Shari Hiller and Matt Fox of Room by Room Offer Practical Tips in Exciting New Book

They
present a variety of clever solutions for each room, with clear explanations
of how any reader can achieve the same results.
"We're thrilled to be part of the exciting launch of Holly Hobbie," said
Vito Amato, Vice President, Licensing and Marketing, Rose Art. It has built a diverse, global business by putting kids first in
everything it does.

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To participate in this or any other in-store activity , or to locate the
Michaels store nearest you, please visit the company's web site at
http://www . is a proud member and supporter, is a
not-for-profit organization dedicated to the advancement of arts and crafts
worldwide.
Real Decorating for Real People is available at major bookstores and home
improvement centers, or from the HGTV store at http://www.com . "We're taking
one of America's most beloved properties and applying her to the crafts
projects we know little girls love ," he said. As a
new leader in creative activities, The Mega Bloks Group provides kids,
caregivers and educators creative tools to play and learn together. For additional information about
The Mega Bloks Group, please visit http://www. The
department handles the merchandising for Nick Jr.

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To learn more about National Craft Month, go to
http://www. Located in Cleveland, Ohio,
American Greetings generates annual net sales of approximately $2 billion.

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During each of the
five weeks in the month , stores will conduct a variety of free product
demonstrations, free craft activities and craft classes focused on a theme. Holly Hobbie + Friends will introduce girls to Holly and her
friends Amy and Carrie, who spend summers together in the cozy town of Clover
and together experience all of the milestones and joys unique to 10-year-old
girls.7 billion in retail sales in 2004,
from such properties as SpongeBob SquarePants and Dora the Explorer.

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org , the web site of the Craft + Hobby Association.

(http://www.
Whether it's for personalizing a new home or revitalizing an existing one,
Real Decorating for Real People offers page after exciting page of amazing
decorating ideas that really work.HGTV. 1 licensed character in the
world by 1980.

About American Greetings:

American Greetings Corporation (NYSE: AM) is one of the world's largest
manufacturers of social expression products.

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will host a "Build-a-Buddy" Free Family Event at
each of their 846 stores across the United States and Canada. Visit a Michaels store for
specific dates and times of all events .com ).

About Dynamic Resource Group (DRG): Dynamic Resource Group is an 80-year-
old family business, headquartered in Berne, Ind., a
leader in the arts and crafts category and a subsidiary of Mega Bloks Inc.
(TSX: MB), will introduce a line of activity products in conjunction with the
launch of Holly Hobbie + Friends. Along with greeting cards, its
product lines include gift wrap , party goods, candles, stationery, calendars,
educational products, ornaments and electronic greetings .S.

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com -- the nation's
leading online home and garden destination -- draws nearly 4 million unique
visitors per month on average.W. The deal was secured by Nickelodeon
+ Viacom Consumer Products , which acts as licensing agent for the Holly Hobbie
brand.

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Michaels Stores, Inc.michaels.S . Matt and Shari offer dozens of innovative tips, great ideas
and do-it-yourself techniques that show the reader how classic style is
achievable and affordable.

About HGTV: America's leader in home and gardening programming, HGTV is
now distributed to more than 87 million households and achieved its largest
audience to date in 2004. PARTNERS WITH NICKELODEON AND AMERICAN GREETINGS FOR THE DEBUT OF THE NEW
"HOLLY HOBBIE + FRIENDS" PROPERTY

MONTREAL, Jan.

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Matt and Shari put their decorating savvy into practice as they analyze
what's right -- and what's wrong -- with 10 typical rooms, including bedrooms
for kids, teens and men; living spaces like the den , dining room, great room
and sun porch; and functional areas like the kitchen, bath and entry. HGTV branded
programming can be seen in 26 other countries and selected HGTV programming is
available to service men and women through American Forces Radio + Television
Service (AFRTS) to over 1,000 outlets in more than 175 countries and on board
Navy ships.
Scripps Company (NYSE: SSP), which also operates Food Network, DIY-Do It
Yourself Network, Fine Living, electronic retailer Shop At Home Network and
Great American Country Network.americangreetings.

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- - kjjkjk

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